3.09.2009

Don't Try To Blend In....Be Authentic

Written by Jesse Muhammad

Did you know that YOU are a brand?

Yes, YOU.

Just like we sit and marvel at others we too have the potentiality to resonate greatness.

I am not talking about being the twin or copy of someone but rather being authentic.

Authentic is defined as "genuine original; not false or copied; real; reliable; trustworthy; Conforming to fact and therefore worthy of trust, reliance, or belief."

So if you're not being true to who you are then can people really trust you? Some of us dress a certain way, talk a certain way, or purchase a certain brand ONLY because we saw someone else doing it not because it's who we are or it represents what we are trying to become.

Ancient and present families have built civilizations, empires and dynasties by being authentic to their brand, message or mission. Don't try to fit in, be a trendsetter. Of course a wise man learns from those before him, but he also knows how to take that knowledge and use it in a unique way to forge his own brand.

Where is your clothing line ideas? When is your grocery or department stores opening? How much farmland do you have to grow food and sale? How many books will you write and publish? How many people will you touch with your unique brand?

Acceptance by others doesn't necessarily mean you are authentic. Be true to yourself.

Responsibility is a Lifestyle.